The Invisible Hand
My industry name is Kroy. Because trying to pronounce my real name would make your mouth explode. I run this ship. You may have never heard of me or Kroycom but if you have watched any adult entertainment on the Web over the past few years you have certainly seen our work.
“What The F*ck Do You Do?”
Basically what we do is this: everything after the shoot. You hand over your raw content and you’re done.
We do the dirty (ha ha) work so you don’t have to. Video and photo post-production. Members area and tour management. Marketing and promotions. Affiliates. Biz dev. Technical support and service. We handle the sensitive, time consuming, and at times difficult – and yes, boring – stuff most people don’t think of when they dream about running an adult site. This requires an extraordinary level of trust on your part, and a unique level of dedication and insight on ours.
Because serious growth requires serious commitment, we regularly sign non-disclosure agreements (NDAs) so what we do for you is confidential.
You can choose to let us coach you in the areas you need assistance with, or just let us run the whole thing and go on with your day.
You do certain things really well. We are here to do those other things you don’t do so well (or don’t want to do).
Counseling and Service Capacities
You will want to talk to us if you need any of the following:
- Content post-production (Every format. Every style.)
- Marketing, PR, and Branding
- Pay site operations and management
- Affiliate management, sales training;
Kroycom is unique in several ways: First, we provide everything needed to run a successful paysite operation, except the content (that’s your gig). You do not need to worry about hiring a bunch of different companies to do things for you. You do not need to learn the ins and outs of site management, post-production, marketing, SEO, or anything beyond what you are already doing (shoot content). If something is required that we can’t do in-house, we will work directly with trusted third-parties to get the job done. You do not need to explain yourself to twenty different designers, programmers, hosting companies, editors, or marketing departments.
Second, we don’t use a one-size-fits-all formula: In order to give your videos that certain something that makes them outsell your competition’s videos it’s imperative to approach your content with the discerning eye, and a thorough understanding of the consumer segment that will ultimately see it. We enjoy creating the highest performing marketing campaigns for you, and figuring out which visuals put the surfer’s brain into overdrive while your competitor’s ads don’t get clicks. We operate under the mindset that if we can’t delight you and dramatically increase your bottom line, we have failed.
Contact us today and find out what we can do for you.
About Kroy
I have been professionally involved with the Adult Entertainment industry for a decade, where I started out as affiliate marketer and SEO consultant – but that was only the beginning.
In 2004 I began working with Buzz and Rachel Aziani, initially in a traffic management and affiliate support capacity. Thanks to Buzz’ trust and foresight I found one of my passions and began focusing on shooting and editing content for the network of sites, the flagship being Aziani.com. I did video production and post production for several of the sites, managed the site network, conducted marketing, worked with site partners, and ran the affiliate program for good measure.
After four very intense years of learning and experimenting I decided it was time for a change. Shooting content was fine but I really got excited about everything that happens AFTER the shoot.
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Production IS Marketing
Marketing, to me, is not a position but a mindset – marketing and sales has always and will always be an integral part of who I am and what I do, regardless of what other duties and activities I might be enjoying.
If I had to summarize I would consider myself a marketer first, editor/content professional second.
I have a holistic approach to marketing that is very effective, and is constantly adjusted to varying market conditions, and customized for your particular content and style.
I don’t just throw up a banner and call that marketing. I also don’t tell you to just buy a bunch of ad spots and call it a day. Great marketing entails much more than that…
Contact me directly to find out how Kroycom can help you with your marketing and post-production needs.